On Thursday 5 March, the iconic Roundhouse in Camden played host to one of the most exciting charity events in London’s social calendar, NEON 2026, in support of breast cancer charity Future Dreams.
At Genaura, we were incredibly proud to sponsor this event, which brought together celebrities and artists for an unforgettable evening to raise funds for those affected by breast cancer.
Following the overwhelming success of the charity’s 15-year anniversary celebration in 2023, NEON returned to the Roundhouse for another night of live music and dancing.
The evening began with an introduction to Future Dreams and the Future Dreams House, an initiative that aims to provide “practical and emotional support” in a non-medical environment for those undergoing breast cancer.
“The Future Dreams House continues to run at full capacity,” explained Trustee Phillipa Brown. Because of this demand and the challenges of rising costs, the establishment is “constantly under financial pressure.” NEON is expected to be a pivotal event for the organisation.
Dinner was served, during which attendees bought donated bottles of Genaura Levagen®+ Smart Face Serum. All proceeds went to Future Dreams.
Afterwards, guests heard from other prominent Future Dreams supporters, such as Gillian Anderson, Tom Hiddleston, Melanie C, and more. The live auction, hosted by the hilarious Jonny Gould, raised thousands of pounds for Future Dreams in minutes. Music performances from Gary Davies, and Leee John.
The event was a tremendous success, concluding with an electrifying performance by “UK’s Soul Queen” Mica Paris, who represented Genaura at NEON. With a rousing set list that brought every attendee out of their seat and onto the dance floor, Paris was a true highlight. Also with Team Genaura was global makeup artist Pauline Briscoe.
Genaura is incredibly grateful for the opportunity to sponsor such an inspiring event. We look forward to seeing the impact from NEON come into fruition, and are proud to contribute to the ongoing success of Future Dreams House.
Future Dreams is a UK charity dedicated to providing support, awareness and funding for research into breast cancer. The organisation offers both in-person and virtual services to help individuals and their families navigate the emotional and practical challenges that come with a diagnosis.
From counselling and wellbeing services to community support and educational resources, Future Dreams works to ensure that those affected by breast cancer don’t feel they have to face their cancer journey alone.
At the 2023 NEON gala, an incredible £750,000 was raised to support their life-changing programmes and research initiatives. It is hoped the 2026 event will far surpass this.
Nicola Young, Managing Director at Genaura UK comments, “I am extremely proud to champion Neon 2026 and Future Dreams, a charity that brings hope and strength to those affected by breast cancer. It is both a privilege and an honour to contribute to the vital work they do in supporting individuals and their families navigating such challenging times’
Events like NEON 2026 rely on the generosity of supporters to fund Future Dreams; programmes and research initiatives.
If you would like to contribute, you can make a donation here
Together, we can help ensure that individuals and families facing breast cancer receive the support, care and hope they deserve.
